GDPR
What are “cookies”
When a visitor accesses the website at https://previo.cz, a small file called a “cookie” (hereinafter: “cookie”) is placed on their computer, which may serve various purposes. Some of the “cookies” we use are essential for the proper functioning of the website (“session cookies”), while others collect information about website usage (statistics) to make the site more convenient and useful. Some cookies are temporary and disappear when the browser is closed, while others are persistent and remain on the computer for a longer period.
Purpose of cookies
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Recording the visitor’s preferences and usage habits to facilitate navigation and thereby ease the use of the website.
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Improving the user experience by collecting information on how the visitor uses the website, which subpages they visit or use most frequently. This allows us to provide an even better experience when they revisit the site.
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Collecting statistics, whose analysis helps understand how visitors use the website alongside additional online services, which can thus be further developed.
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Further developing the website and making it transparent according to visitor needs.
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Where applicable, displaying targeted advertisements to present the most relevant offers to the visitor.
Types of cookies
“Session cookies”
Session cookies are necessary for browsing the website and using basic functions, including remembering actions performed by the visitor on a page, function, or service. Without session cookies, smooth website operation cannot be guaranteed. They are valid for the duration of the visit, and cookies are automatically deleted at the end of the session or when the browser is closed.
The proper session management of the website is ensured in accordance with applicable legislation.
Session cookies used by the website:
Cookie name | Purpose of the cookie | Processed personal data | Storage period |
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cc_cookie | Tracks whether the visitor accepted the notice and prevents the cookie banner from appearing again on the next visit | does not process personal data | 1 year |
PHPSESSID | Stores the session in the system | does not process personal data | 1 day |
“Cookies necessary for statistical purposes”
Cookie name | Purpose of the cookie | Processed personal data | Storage period |
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Google Analytics | Stores and counts page views and website behavior | does not process personal data | 13 months |
Google Tag Manager | Link transformations | does not process personal data | 13 months |
The website aims to provide content preferred by visitors; for this, statistics on visiting habits are required.
The website uses cookies for statistical purposes, which require consent and are not mandatory.
“Cookies necessary for marketing activities”
Cookie name | Purpose of the cookie | Processed personal data | Storage period |
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Facebook Pixel | Displays ads and shares information with Facebook | does not process personal data | 3 months 1 week |
The purpose of marketing cookies is to select and display advertisements that are most relevant or interesting to our visitors and to measure the performance of our campaigns.
The website uses marketing cookies, which require consent and are not mandatory.
Managing and disabling cookies
Modern browsers allow modification of cookie settings. Some browsers automatically accept cookies by default, but this setting can be changed to prevent automatic acceptance in the future. After changing the setting, the browser will offer the option to manage cookies each time.
Even when cookies are enabled, the Data Controller does not record any identifiers or passwords. Visitors can use services safely even if they accept cookies.
Please note that because cookies support the usability and functionality of the website, disabling them may prevent visitors from fully using all website features. The website may function differently than intended if cookies are disabled.
Further information on cookie settings in the following browsers
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Google Chrome
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Firefox
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Microsoft Internet Explorer 11
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Microsoft Internet Explorer 10
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Microsoft Internet Explorer 9
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Microsoft Internet Explorer 8
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Safari
Legal background
Legal basis for data processing:
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According to the General Data Protection Regulation (GDPR, 2016/679/EU) and Act CXII of 2011 on the Right of Informational Self-Determination and Freedom of Information, voluntary consent of the visitors is required.
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According to Act CVIII of 2001 on Certain Issues of Electronic Commerce Services and Information Society Services (Elkertv.) Section 13/A, visitors’ personal data (name, birth name, mother’s birth name, place and date of birth, and address) can be processed without consent for the purpose of concluding, determining, modifying, monitoring the performance of a contract related to information society services, billing, and enforcing claims. Furthermore, visitors’ personal data, address, and information regarding the time, duration, and place of service usage can be processed without consent for billing purposes related to the service contract.